EOS innovates the lip balm market

For decades, lip balm meant Chapstick. It was a name synonymous with lip balm, and it was what customers looked for when they went shopping for lip balm. The little cylindrical tube in the original or wild cherry. Seven years ago, round orbs of lip gloss hit the market and took over. Slowly, they took over the shelves of major stores, like Well,  Walgreens and Target. With wild flavors, like honeydew and grapefruit, it is no wonder why EOS lip balm quickly took over s stagnate market.

The lip balm products from Evolution of Smooth (EOS) popped up all over Facebook and Fashion magazines, in the hands of celebs like Kim Kardashian, and become the runner up lip balm to Burt’s Bees. Currently according to evolutionofsmooth.ca, over 1 million units of this lip balm are sold per week and the numbers are increasing. There is a demand for natural and organic products from customers, and that is EOS specialty. The profits in this category are expected to increase to 2 billion by 2020.

Sanjiv Mehra is a co-founder and managing partner. Mehra spent most of their career in pre-packaged consumer goods, like PepsiCo and Unilever, and he joined forces with Jonathan Teller and Craig Dubitsky to “shake up the beauty aisle.” They felt like many of the products on the market were exactly like Chapstick and looked like them too. They wanted to create an innovative lip balm for women and started to rethink it from the ground up. They wanted a lip balm to engage as many of the five senses, which meant touch, smell, taste, and sight.

EOS created innovations in the market and continue to innovate the lip balm market as they change their product line to meet their customer’s wants. They found a market that needed to change. Visit evolutionofsmooth.ca to view all the products EOS has to offer.

Product Link: https://www.amazon.com/Organic-Smooth-Strawberry-Passion-Honeydew/dp/B009QTDYYA

Why You Need Evolution of Smooth Products

Dealing with dry and chapped lips can be extremely frustrating for the average person. This is why a lot of people are looking for great products that they know are going to work for them and deliver the results that they are looking to achieve. One to find a great quality product, it is important that you use it on a routine basis to deliver the results you are looking for and to constantly one to find a great quality product, it is important that you use it on a routine basis to deliver the results you are looking for and to constantly hydrate your lips so that they look their best and the rest off as they could possibly be.
One of the absolute best brands on the market at the moment is known as Evolution of Smooth. EOS has been around for quite a few years now and is one of the most popular lip balm brands out there that you could possibly choose for yourself. They also sell a variety of other products such as lotions and shaving creams, but their lip balm products are the most popular for people who are looking to hydrate their lips and get them looking amazing at all times.

If you feel that it is about time for you to take charge of your chapped lips, it is a good idea for you to check out Evolution of Smooth for yourself and see if this is a brand that can work for you as it has for so many other people. Make sure to look at the different products that EOS has available and find the best price either locally or by checking online to see if you will be able to purchase it here in order to save some money for yourself. Many people are using this brand because of the great products and ingredients that are put into each lip balm sphere that you can purchase on Ulta for yourself. For more info, visit the company’s Linked In page.