Earlier this year Skout, a social media platform, completed a survey of its users in honor of National Humor Month. According to an article published in PR Newswire Skout began the survey by scanning their user’s public profile pictures and found that people who have photos of themselves laughing received 404% more favorites on their profile and make over 300% more connections on average than their other users. Christian Wiklund, co-founder of Skout, was surprised to see the high impact of laughter and now agrees that laughter is the best medicine and it can help people make new friendships and connections.
When they surveyed their users they found that 75% of them think they’re funny while 94% of those surveyed said they enjoy making other people laugh. The survey also found that people with “bathroom humor” and practical jokers have more than five close friends, and people who have a “slapstick” style sense of humor are more likely to enjoy making people laugh. However people who are self-deprecating are less likely to have over five close friends, and the surveyed revealed that 30% of their user base share the a common fear of carnival clowns and related figures.
Skout’s goal when it was first launched in 2007 was to expand people’s social circle by using a GPS tracker in people’s mobile phones to find other Skout users in the area. Skout has been ranked one of the top twenty downloaded social media apps on both iOS and Andriod systems, but its usage has expanded in the last few years. Skout’s popularity rose so substantially the creators decided to launch a travel app to help people abroad connect with fellow users looking for a travel buddy, friendly locals, or a tour guide.
After the launch millions of users began using the travel app for a myriad of different things other than finding local friends while abroad. College aged kids use it to make friends overseas then go and visit them during the summer while avid travelers began hosting virtual tours by posting pictures and videos of their adventures.
Another addition to Skout’s main platform was their ‘Shake to Chat’ app which allows users to shake their phone will the app is open and a chat box with a random user will appear. Users can also send virtual gifts to friends near and far through their Skout user profile.