Whitney Wolfe is the founder and CEO of Bumble as well as Bumble BFF and Bumble Bizz. While Bumble is a dating app, Bumble BFF looks to help women find friends instead, and Bumble Bizz functions more as an app that connects business professionals. She was born in Salt Lake City, Utah, and she studied at Southern Methodist University where she focused in on International Studies. While there, she started her first business, which saw her selling bamboo tote bags.
We’re so happy to have worked with @bumble on the NETIZENS premiere party! Fun fact: @anitasarkeesian wrote CEO & founder @WhitWolfeHerd‘s blurb for the @TIME 100 most influential people list! Great to see these worlds collide. https://t.co/08hl6T4Eha
— NETIZENS film (@NETIZENSfilm) April 24, 2018
Whitney Wolfe is now 28 years old, and her company is allowing women to make the first move when it comes to dating. She was part of the original team at Tinder but moved on from the company due to sexual harassment allegations and discrimination claims made by her. Instead of giving up, she drew on her experience as an entrepreneur and started up Bumble. As the idea progressed, she ran into the CEO and founder of Badoo, Andrey Andreev, and he inspired her to move away from her idea to build a female-only social network. Instead, she would create the world’s first female-first dating platform.
Whitney Wolfe moved forward with funding from Andreev, and started up Bumble, which was located in Austin, Texas. The headquarters of the company is set up more like a living room than a startup location, and this is how they like it there. Wolfe has explained that she wants her workers to feel like they can work together more comfortably instead of feeling like they are locked away in a stuffy office-like environment. She also decided to outsource the engineering and tech work to Badoo in London, which has allowed the company to grow more rapidly than it would have otherwise.
Whitney Wolfe agrees that she built Bumble on the premise that women can make the first move in the dating world. She also decided to work hard to make Bumble a safe place where people feel relaxed. While it was controversial, at the time, she moved to ban images with guns in them on Bumble. If a professional used guns in their job, then this was ok but posing with guns just for the sake of it became banned. Today, people are amazed that Whitney Wolfe has been able to break into an industry that was male-dominated and create something that has gained massive popularity. The people who really know her aren’t surprised at all, because she has always been one to push the boundaries in order to find success.
Contact Whitney Wolfe: www.forbes.com/profile/whitney-wolfe/